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Sustainable communication of the Green Pearls® partner Creativhotel Luise receives award

220 wooden, laser-engraved leaves adorn the wall in the foyer of the Creativhotel Luise. They present green projects, sustainable initiatives and experiences from years of work for a better world. Simple, clear descriptions encourage guests and colleagues from the industry to follow suit. A QR code takes interested readers to the Wall of Change’s digital counterpart with more information, portraits, for example of the Regrowing Hotel Room® and the story behind the Wall of Change project.

With our Wall of Change […] we want to illustrate not only the high-profile projects, but above all the many, many invisible measures that have brought us to where we stand today.

Creativhotel Luise

Where Creativhotel currently stands is at the forefront of more sustainable tourism. The city hotel has been committed to environmentally and socially responsible practices since the 1980s. Not only in its own operations but also beyond.

Already in 2017, the hotel received the ADAC Special Award for Sustainability for the development of the Renewable Hotel Room®. This year, the team was again honored for the Wall of Change. We are pleased with and proud to call the Creativhotel Luise our partner.

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